Browse webfunnels powered by FORMATNULL™
Explore our portfolio and discover cross plattform funnel archtiectures with seamless UI, perfect technial integration and full tracking capablities. Let's go!

HelloFresh is a publicly traded meal-kit company based in Berlin. It is the largest meal-kit provider in the US, and runs operations in Australia, Canada, New Zealand and Europe. And here comes our contribution:
Meal-kit Company
Hello Fresh

360° digital scaling for KRONEN Kitchen Appliances, the german household brand and manufacturer of kitchen appliances found in many supermarkets, hotels and restaurants across Europe.
Kitchen Applicances Manufacturer
Kronen Küchengeräte

For this heritage real estate brand based in Germany, FORMATNULL™ leads a full-scope brand revival — combining strategic repositioning, web design, and growth marketing — to elevate its presence and impact in the historic property renovation sector.
Excellence in Heritage Renovation
Wohnwert Denkmal

Another "BOOM" project!
For this Start-up real estate agent based in Panama with the ambitious goal of becoming the #1 real estate platform in Panama, FORMATNULL™ was asked to provide a comprehensive growth, branding and digital marketing strategy to promote sales of eco-lodges, hotels, private islands, and properties with high tourism potential.
Real estate platform
Roots Real Estate

PANAMIZE.ME !
For this real estate and relocation startup based out of Panama, FORMATNULL™ is trusted with a full force relaunch and growth marketing strike catering towards the German speaking markets and later the US.
Realtor
Panamize me

For the Nuremberg-based tech service provider PRAXASSIST, we designed CI, Logo, and a fluid website with trackable conversion funnel as the basis for targeted PPC traffic and ongoing HR-marketing campaigns.
B2B service provider
Praxassist


Performance vs. Design
With pro-level Search Engine Marketing strategies outcompeting Booking.com and OTAs in terms of cost per acquisition, we do not only provide business consulting around digital marketing of your travel business, but set up a 360° digital infrastructure to make your venture fly. From custom-designed web-funnels for your hotel to campaigns across Google, Facebook and Instagram to sell your packages, all the way to the fundamentals of data hygiene and conversion tracking, where we funnel and report data from IBEs, booking engines or CRMs.
Do you want to uncover untapped potential to increase bookings, raise revenue, lower ad-spend or save time? Schedule a free consultation call


Funnel Architecture





Custom-made towards your business’s target KPIs, we craft landingpages, web funnels or full scale websites in sync with your marketing mix and primary lead channels. We develop content strategies based on big data insights from performance marketing campaigns, this being the strongest lead motor for most projects under FORMATNULL™. Conversion driving UX, intuitive navigation and catchy UI are rounding up FORMATNULL™'s funnel architecture and where other media agencies deliver strong designs, FORMATNULL™'s conversion architects build on web-analytics data to craft catchy funnels that actually PERFORM!
Conversion optimized web funnels
Funnel Architecture

